Visit Finland celebrates Finnish Hospitality Heroes while leisure travel restarts
From the outset, Finland is a great country for post-pandemic travel. The country is known for its nature, room to roam, inherent personal distances and the world’s cleanest air. Finland is also serious about cleanliness, safety and social stability.
“Finns don’t give up easily, and our travel industry let their creativity fly. Entrepreneurs sought out innovations, created new, safe experiences and helped others. Essentially, they prepared for a new era of health-conscious travel, something our country’s assets are perfect for”, stresses Kristiina Hietasaari, Head of Visit Finland at Business Finland.
Visit Finland is presenting eight inspiring stories about unrelenting travel industry heroes and their courage during the pandemic. From late June, Visit Finland will be highlighting these heroes on their social media channels and website.These stories show the Finnish travel companies’ tireless work to create safe and memorable experiences for their guests.. The highlighted heroes also share a strong ambition to develop the Finnish travel industry and advance its sustainability.
“As for the future, we believe that wellbeing, authenticity and sustainability will continue to trend upwards. Our goal is to make Finland the most sustainably growing destination in the Nordics”, Hietasaari states.
Get to know the Finnish Hospitality Heroes and their inspiring stories: